101 People Like This: Evaluating The Facebook Message Strategy Effectiveness of Fortune 500 Companies

Kunal Swani, George Milne, Brian P. Brown

Research output: Other contribution

Original language	American English
State	Published - Jan 1 2012

Disciplines

TY - GEN

T1 - 101 People Like This: Evaluating The Facebook Message Strategy Effectiveness of Fortune 500 Companies

AU - Swani, Kunal

AU - Milne, George

AU - Brown, Brian P.

PY - 2012/1/1

Y1 - 2012/1/1

UR - https://corescholar.libraries.wright.edu/marketing/33

UR - http://www.davidraska.com/David_Raska/Downloads/2012_Summer_Proceedings.pdf

M3 - Other contribution

ER -